Local Operators Running The NOLA Lab
Two decades of search engineering — same Gulf Coast, same coffee, same humidity. Local enough to meet face-to-face, technical enough to compete with anyone in the country.
Why We’re Different In NOLA
Most local SEO is delivered by agencies who never set foot in the market. We live here. We know that “the Northshore” means Mandeville-to-Slidell, that Magazine Street is different from Magazine Avenue, and that Jazz Fest weekend has its own search behavior.
That local knowledge feeds every entity graph and Local Map Pack strategy we deploy. No offshore content shop, no agency-of-record middleman. Performance-based, no long-term contracts, 5+ year average client retention.
Meet the Leadership Team
The operators running the laboratory. Two decades of compounded experience across search engineering, web architecture, and Gulf South client operations.
Dean Cacioppo
Two decades of technical search engineering and entity graph architecture. Dean acts as our lead organic architect, analyzing complex algorithmic search behaviors and formulating high-stakes content and backlink indexing blueprints that build massive revenue pipeline for local and national brands.
Brandon Joy
Orchestrator of visual UI/UX layout systems and Core Web Vitals optimizations. Brandon bridges the gap between premium design aesthetics and absolute page speed, ensuring every custom dark-theme canvas is built to convert high-intent organic visitors into active leads.
Kara Cacioppo
Managing team resources, operational compliance, and financial operations. A proud LSU alumna, Kara coordinates our administrative engines and client financial pipelines, maintaining absolute resilience and smooth coordination behind the search labs.
Jamie McRaney
A veteran systems architect with 26 years of professional IT experience spanning financial networks and enterprise databases. Jamie coordinates disaster recovery, database security, and complex schema integration profiles for our local and national platforms.
Josh Casebolt
Engineering localized search grids and Google Business Profile optimizations. Josh deploys geocoded citation networks, local review acquisition funnels, and conversational AI discoverability schemas across Orleans and St. Tammany Parishes.
Want this team on your local search?
Performance-first partnership. No long-term contracts. We earn your business every month — or we don’t expect the retention.
Grab a Coffee →